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PDMA Product Development Professional (NPDP) Certification Sample Questions:

1. A weakness of NPV method for assesing projects in portfolio management is that:

A) Projects cannot be rank ordered
B) Tools for calculating NPV are not readily available
C) It is difficult to detemine accurate cash flow data for projects, especially early in the development process
D) NPV doesn't allow for resource allocation

2. Marketing develops insights that go beyond product specifications on their own.

A) False
B) True

3. A product innovation charter is valuable for which of the following reasons?

A) To identify new product project risks, contingency plans and financials
B) To clarify new product project purpose and team member roles and responsibilities
C) To provide focus and direction for a new product concept
D) To define the new product project milestones and detailed team deliverables

4. Which of the following are recommendations for using focus groups?
I. Do one focus group for each topic and market segment
II. Avoid focus group veterans
III. If the topic is uncommon or technical, make sure the moderator has the appropriate background IV. Remember focus groups are a technique for learning how and why; not for testing hypotheses

A) I, II, III
B) II, III, IV
C) I, II, III, IV
D) I, III, IV

5. Regarding senior management's involvement in new product development, which of the following statements is most appropriate?

A) Senior management should get involved early in a new product's development when they can most effectively impact outcome
B) Senior management should hold off on getting involved until late in a new product's development so that they don't waste their time
C) Senior management should not have any involvement in a new product's development because this is not a good use of their time
D) Senior management should be heavily involved in a new product's development from start to finish because they should not expect the project leaders to be effective

Solutions: