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Facebook Certified Community Manager Sample Questions:

1. The management team of a mobile app has expectations of maintaining a high level of efficiency. A community member of a group for the app has posted the same question several times over the past few weeks. The team has responded several times that the solution for that problem is still being developed. The member has started to repeatedly ask the same question in comments on unrelated posts.
The community manager needs to ensure this community member does not negatively affect other members.
How should the community manager proceed?

A) Reach out privately to the member to ask if responses from the team are unclear.
B) Remove the comment with the appropriate rule and explain possible disciplinary actions.
C) Block the member from the group to avoid the subject.
D) Invite other members to clarify that the question has been answered.

2. An inclusive football player community wins a civic award, which grants it an income to hire a community manager. Many of the community members are visually impaired.
Which two activities should the newly hired community manager take to engage the community? (Choose 2)

A) Post visuals that are aligned with the corporate identity
B) Create a highly engaging text-based question of the day series
C) Frequently encourage members to describe their best football tricks
D) Share viral videos to spark discussion

3. A community with a strong online and in-person offering received funding 12 months ago to grow and scale the community globally. To secure similar future funding opportunities and brand partnerships, the community manager needs to compile a report that shows that the community achieved its goals with the original funding.
Which data should the community manager include in this report?

A) Compile a set of community recommendations and testimonials with individual demographic information
B) Share quotes and a detailed word cloud to illustrate key sentiments and powerful member recommendations
C) Show a graph that includes online and offline community membership growth numbers for the past 5 years
D) Compile insights that include dates, demographics of members across the community and growth numbers

4. A local museum is opening a new exhibition. The museum director asks the community manager to use social media to generate excitement for the new exhibition. The community manager runs an organic campaign on Facebook through a mix of influencer posts, visitor testimonials and press quotes.
Which approach should the community manager use to measure how well received the exhibition was?

A) Record the total number of campaign comments through native insights
B) Analyze the reach of exhibition-related posts through Ads Manager
C) Determine the sentiment by scanning positive and negative comments
D) Measure the engagement rate on the influencers' posts

5. An established mid-range coffee brand is launching a new line of high-end espresso products. It needs to promote its products through new social channels to reach premium consumers. The community manager must create a launch strategy to present to internal stakeholders to support this new product range.
Which two factors must the community manager address in this presentation? (Choose 2)

A) Define partnership criteria with key food and beverage influencers
B) Decide on the target audience and which platforms to use to reach them
C) Review existing channel performance and replicate strategy
D) Determine launch goals and milestones to achieve

Solutions: